More
Say Hi!

PedMed

New Approach to Pediatric Medicine

2021

Client: PedMed

Focus: Visual Identity

Industry: Healthcare

LETTERMARK

We created a custom font with the use of cylinders - pills that makes a direct reference to the practice of the medical group. PedMed is a pediatric medical center that covers all specialities within the overall health of young patients.

TYPOGRAPHY

PEDIATRIC MEDICAL CENTER uses a GT AMERICA FONT for a clean/medical approach. GT America is the missing bridge between 19th century American Gothic's and 20th century European Neo-Grotesk typefaces. It uses the best design features from both traditions in the widths and weights where they function optimally.

COLOR PALETTE

Lettermark palette uses 10 color combinations; all of the colors will interlace with the different specialities that PEDMED will be offering. Also this color palette will be present on the brand iconography.

No items found.
Team

Our Role:
+ Creative Direction
+ Visual Identity
+ Visual Narratives & Storytelling
+ Creative Strategy

You may also like this

At omlte studio we are always interested in hearing about your next idea or project and how we could be a part of it.

Feel free to call or email.

Email
hi@omlte.com
+1 787 669 3216
1959 Calle Loíza Suite 309 San Juan PR 00911