Client: Roger Polish Gastroenterology
Focus: Visual Identity & Signage
Brand Design for Dr. Roger Polish
Gastroenterology & Internal Medicine
Monogram Icon + Logotype
Logo Form - is a remembrance of the structural human digestive system including the epitelial cells forms by concentric lines as an abstraction of a large tube - geometric circle.
Typography - Typeface is a Serif for a classic, clean & established practice for over more than 20 years.
Color Palette - Logotype has a color palette that uses 2 tones of blues for cold, polish and clean aesthetic to connect with the medical office actual design & colors.
+ Creative Direction
+ Visual Identity
+ Brand Messaging